<aside> 🌿 We’re so excited you’re here with us! We know there’s a lot of information, and know that we’re here to support you! This is a live page, so we will often update it with resources. Please read through this entire page, as it contains important information.

And quick thing: if you’re ever feeling confused, intimidated, or overwhelmed, shoot either Guo / Jessie (Co-Presidents) a quick Slack message. We’re always happy to chat!

</aside>

<aside> 👉 Join our event Slack to get the latest announcements and ask questions!

</aside>

Table of content

🎉 What to Expect This Weekend 🎉

🗓️ Weekend Schedule

Friday • 2/23 • In Person

5 PM Registration/Check in Joyce Cumming Center (JCC) Room 160 (Map)
6 PM Opening Ceremony (slide) JCC 160
6:15 PM Keynote - Cultivating and Protecting your Creativity (slide)
→ Catherine Armistead, Sr. Product Design Manager @Wayfair (Bio) JCC 160
6:30 PM Team Formation
Come to this session to find your teammates! JCC 160
7:00 PM Dinner JCC 160

Saturday • 2/24 • In Person/Virtual

| 10:30 AM | Problem Discovery & Definition Learn how to conduct research, uncover user pain points from insights, and define your problem statement 🎥 Recording | 🖼️ Slides | Karen Donoghue, Founder of HumanLogic (Bio) | Zoom | | --- | --- | --- | --- | | 11 AM | Ideation & MVP Prioritization Learn how to conduct competitive analysis, brainstorm solution ideas, and narrow down features to scope your minimum viable product 🎥 Recording | Gina Doyle, Sr. Product Designer @GitLab (Bio) Darren Eastman, Principal Product Manager @GitLab (Bio) | Zoom | | 11:30 AM | Solution Validation Learn how to design, test, and measure the success of your idea 🎥 Recording | 🖼️ Slides | Marcy Regalado, Head of Design @Magna & Ex. Design Lead @Meta AI (Bio) | Zoom | | 12:20 PM | Lunch | | JCC 170 | | 1 PM | How to Develop a Go to Market Strategy Learn how to reach your users and launch your product 🖼️ Slides | Petal App Case Study | Tina Weber | CEO of A Starting Line & Professor of Entrepreneurship and Business Planning (Bio) | JCC 170 / Zoom | | 1:30 PM | Intro to Figma Learn how to use Figma - the industry design tool 🎥 Recording | 🖼️ Slides | E-Board | JCC 170 / Zoom | | 2 - 6 PM | Office Hours | E-Board | JCC 170 / Slack |

Sunday • 2/25 • In Person @Science Engineering Complex (SEC) - Map

<aside> 🚨 All projects are due by 1:30 PM! Please submit your project here. The application form will close at 1:31 PM!

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12 PM Lunch SEC Atrium
1:30 PM Project submissions DUE here Submission link
1:30 PM Regroup + quick announcements SEC Atrium (map)
2 PM Judging begins Healthcare & Wellness → SEC Robinson Hall 253
Education → SEC Nelson Auditorium 112
3 / 3:30 PM Project showcase + audience favorite voting SEC Atrium
4 PM Closing ceremony + winners announced SEC Robinson Hall (253)

🧐 Office Hours


🌿 Themes

This year, we’ll have two themes!

1 - Healthcare / Wellness

These projects tackle public health challenges, address healthcare disparities, or support individuals in maintaining their personal wellness (physical or mental).

Examples: Headspace, BetterHelp, Athelas, Osso VR, Andy AI, Fitbit

2 - Education

These projects aim to enhance access to educational resources, foster classroom learning, or create more engaging ways for individuals to acquire knowledge.

Examples: Jenni AI, Duolingo, Kiwi, Ocean Rift (VR), Jigspace (VR/AR)